Unconfirmed: GameFly Purchases Direct2Drive

We’re seeing a lot of movement in the digital download market lately, with the video game rental company GameFly reportedly buying Direct2Drive from IGN. GameFly has been expanding its activities in the video game sector quite a bit recently, having purchased Shacknews and Moby Games, as well.

IGN is in the process of selling digital distributor Direct2Drive to US online rental firm Gamefly, MCV understands.

An official announcement isn’t expected until next week, but sources have told us the deal is almost complete.

Gamefly is a major US online rental games firm, similar to LoveFilm in the UK. Direct2Drive recently launched a digital rental service, which would tie-in with Gamefly’s postal offering.

Thanks VG247.

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