Hellgate: London Interview

GameDaily BIZ had the opportunity to chat with Flagship Studios’ Bill Roper about Hellgate: London and the recent publishing partnership between Namco Bandai and Electronic Arts.

Q: You alluded to the game as a franchise earlier. Do you indeed have franchise plans for Hellgate from the get go or does that really depend on the game’s commercial performance?

A: We have already done a lot of work in terms of the Hellgate: London franchise. From a comics series with Dark Horse to a trilogy of novels with Simon and Schuster to a manga with Tokyo Pop to the collectible statuettes with WETA workshop, we have ancillary products already coming out and planned for release over the next 1-2 years. We are also working on a couple of other projects right now that will both support and expand the world of Hellgate: London. We’ve always envisioned this as a franchise in which Flagship Studios makes the game, but is also alive and vibrant and compelling in many other mediums.